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When a second home becomes a first home: helping buyers make the switch

For many luxury buyers, a dream home is within reach — in fact, they might already own one. As homeowners adapt to remote work, it’s easier than ever to live full-time in vacation properties and locations once viewed as seasonal retreats. Demand is rising for real estate in second-home markets, as buyers seek year-round residences that also feel like an escape.

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How DepositLink delivers on equity and excellence

Today, DepositLink CFO and co-founder Darrell West is building a real estate tech company. And what he does now is greatly informed by his experience over 25 years ago. DepositLink is a safe, secure, and easy way for real estate companies, their agents, and title companies to request ACH earnest money deposits and commissions.

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Q4 playbook: Broker edition

Looking back at2019 planning, it is clear no one anticipated 2020. Most forecast a softening sellers market—and you don’t have to be an insider to know that wasn’t the case. Due to the pandemic, interest rates dropped and sellers were hesitant to list because of virus fears. This led to an inventory crisis. Bidding wars were common across the country.

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Get more out of Instagram! 12 tips every agent should follow

Instagram offers an opportunity to easily create content that is straightforward, easy to digest and likely to garner engagement. Simply put, it means that, if you haven’t already, you should be integrating Instagram into your social media strategy. Here’s what you should be doing to maximize the platform.

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